Posters:
1 or 2 large posters are all that are
needed but smaller like a 11x17 work well and easier
to mail/ship and find places to post with this size
They use clear labels or write in their
info
In our experience, communities always LOVE
the posters, always want something to hang up around
their community
Post Cards:
Post cards were very popular, we ran out
of them
Communities used these as mailers for
events or in classroom projects
No need to print that on the back, as
we/communities already print their own stuff
Good number
THANKS!
Sarah Smith
Program Officer
418 E Broadway Suite 8
Phone: 701-255-3360
Fax: 701-223-8724
We have ways of making you think.
From: Museum on Main
Street [mailto:[log in to unmask]] On
Behalf Of Harsh, Carol
Sent: Monday, August 16, 2010
12:10 PM
To: [log in to unmask]
Subject: question about MoMS
posters and postcards
Hi
all,
Hope
you are having a wonderful summer and have enjoyed some time of relaxation.
We
are in the early stages of designing and printing the posters and postcards for
The Way We Worked and we want to
get some quick feedback about posters and postcards.
We
are considering a horizontal poster for The
Way We Worked that may be about 15” tall x 22” wide.
As you know we design them in such a way as to leave space for the
host communities to overprint their names and exhibition dates on
the poster. Council names and logos are on the posters, too.
·
Is this size about right, or
should the posters be smaller?
·
Do your host towns use clear
labels to put their info on the posters or do they go to a printer and have
them done?
·
Is 50 posters per town about
right? Or is that too many?
·
Do you think your venues find the
posters useful? Or should we change them in some way?
For
the postcards, we are considering changing things up a bit and making them a
little larger, 5” x 7” rather than 4” x 6”—and
using 6 images rather than 10 images. This will give the host communities more
space to print their program schedule or other info that they want to put on
the postcards.
·
How popular are the postcards?
·
How are the postcards used in your
states?
·
Currently we print enough for each
town to get 500 postcards. Is that a good number?
·
On the back of each postcard, we
currently include a statement like, “Brought to you by the XXX Humanities
Council.” It would save MoMS a ton of money if we didn’t customize
the postcards. How important is it to keep that phrase on them?
We
would appreciate your responses to these questions. It will help us plan
appropriately and spend MoMS money wisely.
All
the best,
Carol
Carol G. Harsh
Director, Museum on
Smithsonian Institution Traveling Exhibition Service
202-633-5333
202-465-5267 (cell)